GreenGame

At Green Game, we’re committed to driving positive impact through purpose-led collaborations, and our work with Allianz stands as a shining example of this commitment.

As a proud TOP Partner of the International Olympic and Paralympic Committee, Allianz shares their vision of creating a better world through sport. Tasked with developing the strategic foundation for a joint purpose-driven initiative and its related activation program, we embarked on this journey together. Recognizing the challenges posed by the pandemic, particularly the decline in physical activity among young people and its adverse effects on their well-being, we collectively identified two key Sustainable Development Goals (SDGs) – Good Health and Well Being (SDG 3) and Decent Work and Economic Growth (SDG 8) – as foundational pillars upon which our program would be built. Our mission? To reignite the passion for sports among the next generation and foster accessibility through a range of global and local programs. Thus, MoveNow was born.

Since its inception, Green Game has been proud to stand alongside Allianz, offering strategic guidance, conceptualizing innovative activations under the MoveNow umbrella, and supporting seamless implementation.

Together, we’re dedicated to moving body, mind, and soul of the next generation, creating a healthier, more vibrant future for all.